need or greed?

the first three people to enter this best buy spent thanksgiving on some icy sidewalk. between 2 am thursday and 5 am friday they waited for, uhm, a computer i think. i'd never done the black friday thing but it seems kind of sad to me. i understand if people can't afford to buy things otherwise but the urge to run into a store to get two sets of the same generic coffee maker feels like maybe it's time to re-evaluate our crazy appetite for buying happiness.